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Your friend tells you that they’ll buy an EV. Let me ask you this, and be honest — which car brand is the first you think of?
For people who are thinking Mercedes, please, just please…
For most, the answer to the above is Tesla. The company went from nothing to one that’s worth billions. But most importantly, they dominated the term EV.
Most people associate EVs with Teslas. This position they’re in is quite golden.
But then, this morning, I stumbled across an article saying that Mercedes is trying to compete with Tesla with their new CLA concept car.
The car is very pretty, but let’s move past this.
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Let’s do a quick comparison:
- It’s still in the concept phase but is “ready for production” (So it’s expected in late 2024).
- It’ll have rapid charging of 800-volt (Tesla’s have 400v because Elon believes that they don’t need to rush a redesign.)
- It can achieve 400 miles (like the Tesla Model S)
- It’ll have automated driving (similar to Tesla’s, but with no “Elon Mode” I hope.)
So they’re quite close when you think about it. Elon Musk knew this day would come when competitors like Mercedes and BMW would catch up with the technology. This was never debatable.
The question was, “When will this happen?”
Now that it’s starting to happen. Sorry, Mercedes, but it’s a little too late.
BofA (Bank of America) reports that Tesla has a 62% US EV market share. Some reports sound unbelievable, but not this one. Tesla has become the EV go-to vehicle. So it kind of makes sense.