What is UX?

Definition

In a nutshell : the user is drunk

The user is drunk is a short video that summarise funnily the key idea of what user experience is.

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User experience is not design, it starts from the user needs, goals, context, mind.

What they say about it

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"No product is an island. A product is more than the product. It is a cohesive, integrated set of experiences. Think through all of the stages of a product or service – from initial intentions through final reflections, from first usage to help, service, and maintenance. Make them all work together seamlessly.” Don Norman, inventor of the term User Experience
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"The problem isn't how to make the world more technological. It's about how to make the world more human again” John Maeda, Design guru
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"Design is how it works, not how it looks” Steve Jobs, ex-Apple CEO

Frameworks

User, business, context

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UX attributes

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Useful

Usable

Desirable

Valuable

Findable (discoverable)

Credible

Accesible